First 10 Blog

Vroom Delivers Tips, Community Playbook, and Apps for Parents and Caregivers


Vroom now has a community playbook available for free. From a post on the Grade-Level Reading Campaign’s Huddle site:

Vroom turns shared moments into brain building moments. Whether it’s mealtime, bathtime, or anytime in between, there are always ways to nurture our children’s growing minds.

Vroom was developed by a group of dedicated scientists, community leaders, and trusted brands, with input from community organizations and families like yours. Together, we’re providing parents and caregivers with ways to boost early learning in fun and friendly ways.

Vroom was designed to be owned, adopted, and driven by others, and we’re working hard to make this a reality. At this stage in the development of Vroom, we have completed our pilot project in the Seattle area, and as a result we’ve published a Vroom Playbook as a “how to” for communities, organizations, and individuals interested in activating Vroom. Our Playbook, printable tips, and other materials are freely available for download from the “Tools and Activities” section of our website at For your convenience, here is a direct link to those materials, available in English and in Spanish.